| 21 Laura Tan Junior Doctor, Programmer, Co-Founder of Vitala Laura is a junior doctor, programmer and co-founder of Vitala, and she is passionate about medical innovation and its ability to transform healthcare. Following graduation from Imperial College Medical School in 2019 with an additional BSc focused on automated cardiac imaging, Laura undertook an Academic Foundation Programme allowing her to continue to pursue interests in programming, machine learning and digital health. During her medical training, Laura felt that we needed a much better way to manage lifestyle-driven health risks, ahead of the development of chronic disease and acute health events. This led to the development of Vitala, an all-in-one platform for supporting people to assess, monitor and then improve personal risk factors ahead of time. Vitala aims to empower users to proactively engage in their health and navigate to lasting, healthier habits through easy access to expert 1:1 health coaching, complemented by a growing suite of digital tools. Following the launch of the live platform in January 2022, Vitala are excited to continue to develop their digital tools and help to drive a more proactive, predictive and personalised approach to managing modifiable health risks. Laura is also the creator of medical education app ‘Spin the Bleep’ and co-founder of the Imperial College School of Medicine Coding Society. www.getvitala.com Email: [email protected] Twitter: @drlauratan, @getvitala Instagram: @getvitala Simon Withey Plastic and Reconstructive Surgeon and Founder of Malue Simon is a surgeon with a longstanding interest in improving standards of healthcare. He has been involved in a number national and international reviews of standards of surgical practice. Three years ago he and colleagues stumbled on the concept of using reviews to drive efficiency and quality, and to identify wasteful, risky and unsustainable practice in health and social care. The concept began with a chat about the benefits of “coffee room conversations” when searching for the right product to perform a certain operative tasks. These early conversations have led to extensive rounds of focus groups and patients and staff engagement sessions. The opportunity and scope have been explored, a solution has been modelled and approaches to commercialisation identified. A team has been built that, with partners, is in the process of undertaking proof of concept and pilot projects. We have received constant support from the CEP in all areas of development. Regular one to one meetings have helped provide real focus, and our thoughts have been challenged by both peers and mentors, and as a direct result we have developed a deeper understanding of the need, an answer and the approach to commercialisation. Email: [email protected]
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